Susi serves as Associate Director of Marketing & Communications for the Royal Academy of Dance. Her career over the past 30 years has crossed sectors, from technology, TV and new media to the Arts including theatre and dance. She was Head of Marketing at One Dance UK and Group Marketing & Commercial Director at the Urdang Academy.
Her experience spans branding, product development, membership and digital marketing across B2B and B2C environments. She is skilled in strategic planning, project management, business development and partnership marketing, leveraging all elements of marketing to boost customer value, market share, and overall revenue.
Her commercial acumen is evident from her role as Founder & CEO of an e-gifting business, achieving significant turnover before successfully exiting the business. With an entrepreneurial spirit and the ability to think differently she turns innovative ideas into actionable strategies and business growth. She brings senior-level experience, strategic focus, and plenty of fresh ideas to every opportunity, resulting in clear, relatable, and high-impact marketing and commercial strategies.
A lifelong dancer, Susi is committed to the transformative power of dance, with personal interests including performing, choreographing, and teaching in her spare time