Name: Sonny Ward
Company:
Dance Level: Experienced
Bio
Sonny began his professional journey as a dancer before transitioning into full-time teaching, where he has built an extensive and respected career. For over 15 years, he has been a dedicated tutor of jazz dance technique at the Sylvia Young Theatre School. He also teaches Matt Mattox based Isolation Technique at both ArtsEd School of Musical Theatre and Emil Dale Academy.
With more than a decade of experience teaching for the Royal Academy of Dance both in the UK and internationally, Sonny has also delivered workshops at esteemed institutions including The Royal Ballet School, London Vocational Ballet School (formerly Young Dancers Academy), and The Place.
Alongside his teaching, Sonny has taken on numerous choreography projects for stage and screen. He has worked with music artists, helping them develop movement skills and stage confidence for live performances. His screen choreography credits include commercials for Sainsbury’s, Littlewoods, Weetabix, and Asda, as well as public flashmobs for Walkers Crisps and performances for TV shows such as BBC’s The Rob Brydon Show. He has collaborated with notable production companies including Merman, Freud Communications, Moxie Pictures, Weilands, and AMV BBDO.
In the live performance sector, Sonny’s choreography has featured at major events such as Move It (Main Stage), West End Live and Evening Standard - Get Reading in Trafalgar Square, The Lord Mayor’s Show in the London Parade, and The Stable Gala Concert at the Lyric Theatre. His work has also been showcased at venues like Sadler’s Wells, The Royal Festival Hall, Southbank Centre, and The Landmark Hotel. Notably, he choreographed routines for the West Ham FC cheerleaders at Upton Park Stadium, in partnership with Coca-Cola.
Through years of experience training and choreographing young performers, Sonny has developed a particular strength in working with children, building their confidence and performance skills with remarkable effectiveness.
Dance Style: Classical Ballet, Commercial, Contemporary, Dance for Film, Disco, Flamenco, Jazz, Large cast movement and staging specialist, Lyrical, Movement Direction, Musical theatre, Staging, Street
Work Context: advertising,animation,ballet company,bilingual,cabaret,carnival,circus,clubs,commercials,corporate events,corporate sector,cruise ships,dance theatre,digital internet,documentary,film,live art and performance art,live music,music video,musical theatre,opera,outdoor events,pantomime,pop promos,pure dance,stadium arena ceremonies,television,trade shows,training,variety shows,video,visual theatre,works with masks
Personal Contact
Email: sonny_ward_1988@hotmail.com
Website: https://www.sonny-ward.com/
Credits
2020
Asda TV Commercial
Choreographer
2020
Black Lives Matter Support Video
Producer, Creative and Artistic Director
https://youtu.be/DgsTxLTOehs
2014
Sainsbury's TV Commercial
Choreographer
https://m.youtube.com/watch?v=ru1uTsSL44k
2013
Weetabix TV Commercial
Choreographer
https://m.youtube.com/watch?v=r6tBxt9HIXs
2012
Walkers Crisps Flashmob
Choreographer
https://youtu.be/A-8EDMAZqKk
2012
Littlewoods TV Commercial
Choreographer
https://m.youtube.com/watch?v=qGIN_SbjtYA
2012
BBC Rob Brydon TV Show
Choreographer